Meet Olivia Dunne, college gymnast who became a millionaire at 18 after TikTok fame led to sponsorship deals

Meet Olivia Dunne, college gymnast who became a millionaire at 18 after TikTok fame led to sponsorship deals

Olivia Dunne, 19, has racked up more than 5.6 million fans on the social media app, and has companies clamouring to offer her endorsement deals.

The backflipping blonde — who tumbles for Louisiana State University — began capitalising on her social media success last June after the NCAA voted to lift Name, Image & Likeness (NIL) restrictions, which had prohibited college athletes from profiting off themselves.

 

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Last August, Dunne signed with WME Sports — the same agency that represents Serena Williams and Novak Djokovic — and has made more than $1 million in the 12 months since.

The agency has since helped Dunne land lucrative collaborations with fashion chains Forever 21 and American Eagle. According to Forbes, the TikToker also signed a deal with activewear company Vuori said to be worth in the “mid-six figures.”

 

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But Dunne is playing down her new sports superstar status. “I just want to be a role model to young girls. I want to set a good example … I’m kind of just going with the flow, and it’s very exciting,” she told her audience on TikTok.

 

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Earlier this week, The Post reported that Dunne and a bevy of other college athletes are currently being hotly pursued by big-name brands for plum endorsement deals after the end of NIL restrictions.

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